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Electronic Commerce is the integration
of communication, data management and security capabilities
that allow organizations to exchange information about the
sale of goods.
Benefits of E-commerce sites :
- Instant worldwide availability
- Streamlined buyer-to-seller relationships
- Reduced paperwork Reduced errors, time and overhead costs
- Easier entry into new markets
- Improved market analysis
- Improved product analysis
- Automated purchasing
Types of Electronic Commerce
- Business-to-business (B2B, B-B)
- Business-to-consumer (B2C, B-C)
Both have high volume and low price margins. The B2B model
generates 3-4 times higher business
Site Content
- Informational, not just shopping
- Accurate, knowledgeable, honest, and innovative
- Keep it fresh by updating regularly
- Consider customers needs and interests (develop user scenarios)
- Don’t be afraid of humor
- Don’t overuse emerging technologies
- Easy navigation
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